Link Rot Explained

April 3, 2009

What is Link Rot?
Basically it occurs when external sites or your merchant (if you’re an affiliate) changes the links in their system so your links produce a 404 (page not found error). I started looking at my test data from the recent PageRank Update and noticed that a high percentage of sites that had a [...]

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Monitoring Your Industry

March 27, 2009

I have already mentioned why it is so important to keep up-to-date in your industry. So how do we ensure we are kept on the cutting edge? You should first check to see if your industry is covered at Moreover.
Secondly you should use a tool that is hosted by Yahoo at http://news.yahoo.com/rss
Simple scroll down for [...]

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Google On Page Factors

March 16, 2009

SEO consists of two components: On-Page and Off-Page Factors. Since Google is generally known as an Off-Page Factor search engine, many SEOs and webmasters have started to ignore the On-Page Factors. This is a big mistake. While you can’t rank well for competitive phrases just focusing on the On-Page factors, if you get the On-Page [...]

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Blogging Test Results and Tips

March 15, 2009

Many ask on the best way to blog both for the purposes of personal blog and for the sake of building authority to an affiliate site or an ecommerce site. I try to answer them to the best of my ability.
1. What is your choice of blogging software?
Wordpress period. Nothing beats blogging on this platform. [...]

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Google Top Ten List

March 6, 2009

Many have requested a Top Ten list of the items to concentrate on the most when building or revamping a site with Google in mind. This is more of a list on taking either a new site, or a struggling site and getting better performance.
1. You will need your web hosting company to assign you [...]

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Debunking Google Myths

February 24, 2009

Every so often it is good to address this topic again as a refresher. All of these statements are backed with testing results.
1. Google gives more weight to the “body” of the document more than they do the top, left, right and bottom navigation areas. TRUE. This is especially true with links. Placing links in [...]

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The Oscar Awards

February 24, 2009

This year the Indian Oscar thirst has been quenched. For more than some years now, India has been expecting an Oscar. The most notable Nomination was Lagaan some 5 years ago. But alas none received Oscar. This year, Slumdog Millionaire has got 8 Oscar award not to mention India’s own music maestro A.R.Rahman winning two [...]

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The Best Free Tool's to Use

February 20, 2009

Ok like I promised, I have written a potentially great article. You might want to bookmark this page for future reference!
AdSense Calculator – Forecast future earnings with projected page views, Click Through Rates and Cost Per Click.
Best Use: What would happen to your AdSense earnings if you increased your CTR by 0.2%? Run it through [...]

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Keyword analysis: Everything You Ever Wanted to Know

February 15, 2009

What is keyword analysis?
The process of uncovering the words your target customers are Googling is called ‘keyword analysis’ or ‘keyword research’. There are quite a few reliable keyword analysis tools out there. You enter a term that you think your target visitors are Googling, and they tell you how many people are actually Googling that [...]

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